If the queried domain ranks for a web story: you’ll see a stand. Semrush and user notes are marked with a red note icon. (Ex. Columns with changed numbers should be separated with commas: FP1,FP2. Analisar os SERPs hoje em dia tornou-se cada vez mais incompreensível, e para ajudá-lo com isso, a SEMrush adicionou a opção de filtrar palavras-chave por SERP features com a ferramenta de Rastreamento de Posição (Position Tracking). Find. 2. Here’s a no-nonsense checklist that gets right down to business. Pinpoint major increases or decreases in competitor visibilityReturn to top. The tool analyzes the target page and the top 10 results for each keyword. Also, Google. Creating a List and Adding Keywords. The Overview report gives a brief summary of the estimated traffic, keywords, top position changes, SERP features, top pages, top subdomains, main organic competitors and competitive position map - all based on the. If a news feature is present on the results page but the queried domain doesn’t rank within it, its icon will. Go to Keyword Magic Tool. ; Keyword Research — Use the Keyword Magic Tool to research organic and paid. SERP Features – Whether or not the keyword features Rich snippets, Answer box, etc. Type in your brand name and click on the “ Search ” button. If a featured snippet is present as a part of the queried domain’s organic search result, its icon will appear blue beside the number in the Position column. As voice search continues to gain popularity, optimizing for voice-based SERP features. What are SEMrush SERP Feature Icons? Read this article and understand how to use these SERP feature icons to grow your business. Monitoring Keyword Rankings and SERP Features. Over time, Google added additional features to its SERPs to help users satisfy their intentions. Check out. But the SERP itself will be more useful and informative compared to the old Bing. If Google uses them in featured snippets, it will create thumbnails, so you can scale up to 960 x 1200px for better quality if you like. As voice search continues to gain popularity, optimizing for voice-based SERP features icons will become crucial. It also analyzes search intent for every keyword and offers customizable reporting. (JA) スキップしてコンテンツへ. Winning Google SERP Features: How to Optimize for Visibility SERP features are the focal point of many SEOs. Simply hover over the icon in the column to see exactly which SERP Features a particular keyword has. January 12, 2023. A star means it’s one of the 14 new features you can now track with this update. Overall, questions show a 480% increase in the percentage of keywords with featured snippets. Semrush has created a suite of tools to help you find the right keywords for any topic and optimize your content, giving you the best odds of ranking in the search results. An example of what that might look like is: The local pack SERP feature (aka the Google map pack or snack pack) shows location-specific results related to a query. 00 shown here means “Backcountry Skis” is extremely competitive. If videos are present as a part of the queried domain. Feel free to skip this step and start working with the Positions report right away. Over time, Google added additional features to its SERPs to help users satisfy their intentions. Google Search Console for Technical SEO. Bing’s new AI SERP features (that we mention above) improve the search experience by providing concise summaries to answer your queries or adding further context. Enter a topic your website covers, select your location, and hit “Search. To. This gives you an idea of the competition level between advertisers over this keyword, on a scale of 0 to 1. Sidebar Navigation . If text result images are present on the results page but the queried domain doesn’t have one beside its result, its icon will appear gray in the SF column. The Optimization Ideas report in On Page SEO Checker lists all of the landing pages in your campaign with the ideas Semrush is suggesting. Para isso, ele classifica as páginas de acordo com uma série de fatores de SEO. This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. You can use Semrush in many different ways, from conducting website audits and keyword research to writing content with the help of its Content Marketing Toolkit or optimizing paid ads utilizing the. They offer a set of basic features on a monthly or annual subscription charge. Reason #3. Serpstat's backlink analysis tools aren't anywhere near as detailed or advanced as Semrush. If flights are present on the SERP, you’ll see its gray icon in the SF column. If the URL of your tweet ranks for a. 3. Visual Search Integration. Semrush Ahrefs; 22. Access B2B services such as white labeling, API access, and collaborative projects. Formerly known as Google Webmaster Tools, Google Search Console (GSC) is a free SEO tool that provides an in-depth look at your site’s SEO performance. ”SERP Features. Starts at $449. Click it at any time to open the sidebar and search for new. Let’s look at how the Semrush toolkit can assist you on the path to achieving SERP features, and how you can keep an eye on your competitors. How Semrush Collects Data about Text Result Images . Remember SERP features? There’s another big one for Etsy sellers: star ratings. Semrush is an online visibility management software-as-a-service platform. There are 3 types of SERP features that we track: Also known as “rich results,” these features add more information to an existing organic position. SEMrush Keyword Difficulty tool is updated with new functionality that detects various SERP features. new: Top stories. Results are the number of URLs displayed in organic search results for the given seed keyword. With the Semrush extension, you'll have the actionable insights needed to boost your website's performance and attract valuable organic traffic. SEO Traffic Analysis. Under additional settings, you can choose to display your SERP feature icons and any tags for your keywords. To get started, enter your domain and a seed topic you would like to investigate. Olga Andrienko. If image carousels are present on the SERP, you’ll see its gray icon in the SF column. Main features: Get page info, traffic analytics, backlink data, and more Use audit information to assess a site’s health at-a-glanceAlways check the actual SERP results to see what pages rank for the keyword. Look into your competitor’s organic traffic in the Organic Search tab. Open the document, and sort your keywords by “Position. Regarding SERP tracking features, Semrush has a hyper-local and device targeting feature. The People Also Ask (PAA) feature has become an important facet of SEO and content strategies over the past few years. The Semrush Keyword Magic Tool is integrated with the Renderforest website builder. This article is about images that appear next to organic search results. If the queried domain appears in the PAA block: you’ll see a stand. 9. If short videos are present on the results page, but the domain you entered doesn’t appear there : its icon will appear gray in the SERP Features column. How Semrush Collects Data About News SERP Features When we scan a keyword’s SERP, we identify whether or not a news block is present anywhere on the results page. As you can see, Semrush has got you covered in each and every area of digital marketing and SEO. Semrush App Center: Best-In-Class Tools that Power Brands. By default, this is set to the past seven days but it can be changed with the calendar icon to the top right of the report. Some of the key features of the Semrush Keyword magic tools are as follows: Extensive keyword database: This tool have access to a large public database of more than 50 billion words, covering a variety of industries and niches. Reviewing Your Optimization Ideas. Full access to the tool requires you to sign up for a paid SEMRush plan. It provides SEO metrics like impressions (the number of times your page appeared in the SERP), clicks, click-through rate (CTR), and average ranking. Google Text Ads. Create a New Project. You can see how a domain’s SERP feature rankings impact its trend in traffic over time. Discover the most accurate estimation based on a wide range of parameters, including keyword intent, available SERP features, and the analysis of your top-ranking rivals’ backlinks. In our toolkit, they’re represented by their unique SERP feature icon and position number. For each keyword, you are going to download the SERP results, including the top 10 and the first results page. The SERP is set up to offer quick answers, either through the SERP features shown or through the content represented on the ranking URLs. 1. With the Pages report in Organic Research, you can take a look at every URL from a domain that is currently ranking in the top 100 of results of the database you’re analyzing. They offer a set of basic features on a monthly or annual subscription charge. When we scan a keyword’s SERP, we identify whether or not a featured image is present anywhere on the results page. Each subtopic will display the top 3 headlines for the main keywords. 9. There are 2 places to get information about SERP Features via Semrush API: Analytics API Position Tracking API (Projects API) In the Analytics API, you. In our toolkit, they’re represented by their unique SERP feature icon and position number. Hyperlocal SERP Features. Domain Overview. Also known as “rich results,” these features add more information to an existing organic position. SERP is an acronym for Search Engine Results Page. If you hover over the bars on the graph, you’ll see how many of the domain’s keywords trigger a certain SERP Features and how many among them link to the analyzed website. When we scan a keyword’s SERP, we identify whether or not a People Also Ask block is present anywhere on the results page. Flights rich snippets contain information pulled from Google Flights about flights offered from across the Internet and present them in a table of options. (ZH-HANS)Choose an annual subscription plan to earn up to 16% discount on your monthly bill. Embracing these trends, SEMrush decided to take an in-depth look at Google’s ‘People also ask’ (PAA) feature and analyze its ins and outs to help businesses. Here are some of the key features of Semrush: Keyword Research:. That’s because SERP features draw attention and clicks away from the regular organic search results. You can click on icons to receive the Rankings Overview report with a filter by that SERP Feature applied: On Page SEO Checker Click on any icon to open the Positions report with an automatically applied filter. Hover over the number in the SF column to see the exact SERP features that were triggered by the keyword. 02. Each listing will give brief insights including the keyword, global search volume, ranking difficulty, and competing. An Honest Review. Enter a topic your website covers, select your location, and hit “Search. geo: Local pack. 20% of the global online population is already using voice search, and 58% of voice users employ it to run a local business search. Outline and Keyword Research with Semrush. When we scan a keyword’s SERP, we identify whether or not reviews are present anywhere on the results page. If a featured video is present on the results page, but the domain you entered doesn’t appear for that featured video: its icon will appear gray in the SERP Features column. This feature loads as three rich cards on desktop search results, with options to load more. In the first step of the configuration window, right at the top, you’ll see the root domain of your project listed by default. Webinars. It provides SEO metrics like impressions (the number of times your page appeared in the SERP), clicks, click-through rate (CTR), and average ranking. Semrush’s Keyword Magic Tool is a powerful tool that helps you find valuable keywords you can use to improve your SEO. When you refresh the metrics, you’ll see if any SERP Features or top competitors for a keyword have changed since Semrush’s last update. Create free account Don’t miss out. (VI)Always check the actual SERP results to see what pages rank for the keyword. 4. By clicking the search icon, you can also see the snapshot of the actual search results to get a better overview of what the SERP for your keyword looks like. Semrush has the 3 following pricing plans: Pro that costs $119. SEMrush also shows a PPC competition metric next to the CPC price. They can also skew the distribution of which pages receive clicks. volume, and CPC. If the see results about feature is present on the SERP, you’ll see its gray icon in the SF column. With these insights and features, users can create new content, update old content, and improve their websites in practical ways. This. Try On Page SEO Checker. If a bottom ad is present on the SERP, you’ll see its gray icon in the SF column in Organic Research. Knowledge Graph. Each year, voice search increasingly becomes a more dominant force to reckon with. Try Semrush for free with our exclusive 7-day trial (only available here). In the “Targeting” section, select “as Root domain” to track keywords for your entire website. Rather, this tool lets you analyze what pages rank for a given keyword and how you can benefit. Here are the SEMRush SERP Features icons currently in use and what they mean: Featured Snippet – A Featured Snippet provides a brief answer to a question asked within Google. Its free Content Outline tool is a standout feature that helps you organize and optimize your keywords and ideas. When we scan a keyword’s SERP, we identify whether or not a popular product is present anywhere on the results page. Getting lots of good shop reviews looks great on search engines and to potential. You can see how a domain’s SERP feature rankings impact its trend in traffic over time. 6 min read. Start by entering. Mobile SERPs turn out to be more SERP feature-rich, returning no SERP features in only 1. Desktop Study: Key Findings. Advanced features like geographical databases, historical data, mobile data, and others need to be bought separately. Questions show you the top questions featuring the keyword that people are searching for. Dazu gehören etwa Sofortantworten, FAQ und Local Packs. 3. 2. Data you see in the table are monthly metrics based on the date (month) and database (region) selected at the top of the interface. Semrush is a leading online visibility management software-as-a-service platform. Rich snippets: Some links in the SERP will contain additional information, such as ratings or sitelinks. SERP ảnh nổi bật chỉ dành cho các tìm kiếm trên thiết bị di động. SEMrush is an all-in-one analytics platform that can help with every single facet of digital marketing. How Semrush Collects Data About Ads Bottom. Try 55+ products for free. Then, open Yoast SEO in the sidebar. You can also see the. (ZH-HANS)Choose an annual subscription plan to earn up to 16% discount on your monthly bill. The Keyword Magic Tool will display which SERP features the article acquired by clicking on the icon. Position – Search engine rank of the keyword. If the queried domain ranks for this feature: you’ll see a stand-alone blue icon listed in the Positions column. Remember, GSC does not. Google Search Console (GSC) is a free SEO tool that allows you to track your site’s health and performance. The average graphic in a featured snippet is 159 pixels tall and 197 pixels wide, so basically 160 x 200px. SERP Features to Rank in. How Semrush Collects Data About Ads Bottom. Configuring your Organic Traffic Insights campaign is easy and should take no more than five minutes to set up. There are 2 places to get information about SERP Features via Semrush API: Analytics API. When we scan a keyword’s SERP, we identify whether or not short videos are present anywhere on the results page. If ads are present at the top of the SERP, you’ll see the links,. Keyword research, backlink audit, rank tracking, competitor analysis. Track any keywords, domains and competitors on Google. ) Then, copy the keywords you rank for on the second search engine results page (SERP)—the ranking position will be between 11 and 20. SERP features (which SERP features a given keyword triggers, hence you can compete for). Collect ideas on strategy, content, backlinks and more. With these insights and features, users can create new content, update old content, and improve their websites in practical ways. Types of SERP Features in Keyword Explorer. SERP Features. 3 billion keywords and 20 million ideas for a single keyword. Monitor up to 20 competitors. Columns let you decide if you want SERP features, CPC or volume displayed within the table. This is an awesome function when it comes to dynamic multi-targeting; you’ll be able to analyze keyword performance on multiple devices and locations–a great tool for local businesses!. This will allow you to see estimated traffic coming from the video. ” (The last column in the keyword list. From research to reporting, take your SEO to the next level with SEMrush tools. Cost Per Click in Adwords- This is also a good indicator of keyword profitability; SERP features – SEMrush’s report on SERP features for a given keyword; Results – the total number of results (competing sites) shown in the SERPS; Last Update – the last time the keyword was updated. To add keywords, use the Add keywords to an existing tracking campaign request. You can learn more about all of the Semrush features on their website. Here, you can filter to see if they have any SERP Features. 3. Just click on the filter icon and start locating specific words. 95 per month. Results. The Semrush App Center is a marketplace that features select apps to cover a wide range of marketing needs. Here’s what it looks like in Organic Research: The newly added SERP features that you can now track and analyze on Semrush include: Short Videos. Khi người dùng thực hiện truy vấn tìm kiếm, nếu xét thấy kết quả hình có liên quan hơn so với kết quả bằng văn bản thì Google sẽ cho tính. ” (The last column in the keyword list. SERP features show the percentage of keywords for which an analyzed domain ranks in each SERP feature. Set up a Project and run a Site Audit for your prospect. You use it to help improve your visibility and ranking in the search engine. Download SERP results. Open Keyword Manager and click the “ + Create list ” button in the top-right corner. Enter your topic or keyword (s) into the search bar: In a few seconds, Semrush will return with a list of potential subtopics for the topic you searched on. So, rich snippets are a subset of SERP features. ”. They include rich snippets, but also other elements such as knowledge panels, image packs, and video carousels. Ahrefs: Provides detailed SERP analysis, keyword rankings, and backlink insights. The SERP icon is located in the column second from the right and allows you to examine the SERP source for each keyword. Impulsione suas iniciativas de marketing digital. (VI)Tip #1: Add Search Intent To Your Competitor Research. Enter a topic your website covers, select your location, and hit “Search. With the Premium plan, you will also get the Shared Workspaces feature that allows you to collaborate with up to 3 team members using this. It offers 100 keywords for daily tracking and 100 keyword suggestions per search. 2. The Position Changes report shows the traffic changes for your competitor's domain, what keywords and URLs caused them, and whether the domain got into or dropped out of SERP features. 6% on desktop). When we scan a keyword’s SERP, we identify whether or not a web story is present anywhere on the results page. There are 2 places to get information about SERP Features via Semrush API: Analytics API. linking to Google Analytics. Register and take part in educational webinars conducted by the best. If a Twitter feature is present on the results page, but the URL of the tweet you entered doesn’t appear for a Twitter feature: its icon will appear gray in the SERP Features column. SERP Features: hover over the icons to see which special SERP features are present on the results page for this keyword. First, click “Keyword Magic Tool” from the Semrush toolbar. SERP Features: Application Try Organic Research The application SERP feature shows mobile apps relevant to your search. Get essential insights about your niche with in-depth competitor SEO tracking! Start Now. The Optimization Ideas report in On Page SEO Checker lists all of the landing pages in your campaign with the ideas Semrush is suggesting. Inclui ainda um índice de. There are 2 places to get information about SERP Features via Semrush API: Analytics API Position Tracking API (Projects API) In the Analytics. Here are the 10 best ways to optimize content for SEO: 1. Keyword magic tool gives you an excellent opportunity to find the keywords that help you in featuring your article in SERP features that may be a knowledge base, featured snippet, carousel, images, featured video, etc. We define them as any additional element on a search engine results page that adds something new to the. SERP features. SERP Features: Featured Snippet Try Organic Research Featured snippets are a type of enhanced SERP feature that shows a preview of a page’s content to help answer. Get up to 12 months of SwarmSEO for free on qualifying packages. In the. 13 Features to Try Out in the Semrush Position Tracking Tool 11 Competitive Analysis: Organic Keywords 12 Competitive Analysis: Backlinks 13 Keyword Research Solutions. The Semrush Keyword Magic Tool is integrated with the Renderforest website builder. In simple terms, the SERP is not set up for. Semrush’s Organic Research Overview report will tell you all you need to know about your competitor’s organic search performance. Formerly known as Google Webmaster Tools, Google Search Console (GSC) is a free SEO tool that provides an in-depth look at your site’s SEO performance. With the “Changes on SERP” filter, you can see the keywords where the SERP changed with new or lost SERP features. You can also use the SERP features filter above the table to see all the keywords where your rival occupies a rich result (domain ranks in blue), as well as the ones where they don’t (domain doesn’t rank). Next, click “Continue To Keywords. Then, click the “ SERP features ” drop-down, hover over “ Domain ranks ,” and then click “ Knowledge panel . Step 2: Connect your Google Analytics 4 and Google Search Console accounts with Databox. SERP features: Some SERPs contain featured snippets, map packs, and other features that can dramatically change the CTR of other organic results. When we scan a keyword’s SERP, we identify whether or not a related product is present anywhere on the results page. MarkupsAumente a visibilidade orgânica, otimize campanhas de SEO e PPC e ganhe posições nos recursos de SERP com ferramentas de monitoramento de SERPs da Semrush. Try Organic Research The local pack SERP feature (aka the Google map pack or snack pack) shows location-specific results related to a query. Related: 15 Tips for Setting Realistic Website Traffic Goals. If text result images are present on the results page but the queried domain doesn’t have one beside its result, its icon will appear gray in the SF column. Semrush Pros. Volatility is usually higher during and after a major Google algorithm update. I love using SEMrush to plug in any domain and view (many of) the featured snippets it has. Use descriptive file names and alt text to help search engines understand the content of your images. If the queried domain ranks for a job posting: you’ll see a stand-alone blue icon listed in the Positions column. of the result showing on Search Engine Result Page (SERP) that is different from the traditional organic search result. Simply hover over the icon in the column to see exactly which SERP Features a particular keyword has. Websites gain and lose positions, new SERP features pop up, and algorithms never stop evolving. Each year, voice search increasingly becomes a more dominant force to reckon with. After the successful authorization, you can dive deeper into your keyword research. This idea informs you of which page you should implement structured data on to earn review stars, and thus increase your click. This type of feature typically shows up for commercial or transactional searches. Semrush Review 2023: The Summary Box. Offers a free full trial, as well as a limited free version, for first-time users. If a bottom ad is present on the SERP, you’ll see its gray icon in the SF column in Organic Research. If a video carousel is present on the results page, but the domain you entered doesn’t appear there: its icon will appear gray in the SERP Features (SF) column. Here, you can filter to see if they have any SERP Features. Click the ‘ View details ‘ button under the top organic keywords section to see all the ranking keywords of a website. How Semrush Collects Data About Indented Features When we scan a keyword’s SERP, we identify whether or not indented results are present anywhere on the results page. When a user types a query into a search engine, the resulting page of results is commonly referred to as the SERP. How Semrush Collects Data About Short Video SERP Features. Overall, questions show a 480% increase in the percentage of keywords with featured snippets. Last year, we undertook a study that focused on uncovering factors that influence voice. 监控您在谷歌搜索引擎结果页面上的表现，使用 Semrush 发现提高您在线影响力的新机会 跟踪您的排名 Position Tracking 跟踪谷歌上的任何关键词、域名和. To learn more about this SERP feature and others, read our SERP Features Guide. The total number of SERP features we can track in Organic Research has increased from 24 to 38. SERP Features: Hotels Pack. Target keywords with questions. Since we cannot currently collect URLs related to events, we cannot say if a queried domain is featured and cannot save it as a position. The first one is a hotel pack that appears from just a search for “hotels” when the. This will allow you to see estimated traffic. target SERP features are already occupied by your rivals and where you are targeting a SERP feature or already managed to earn one. Back in the early days of web search, every Google SERP looked almost the same — they were uniform lists of links to external websites. ” Then, you can click on the icon in the Results column to see the actual SERP with no special features taking attention away from the organic links. SEMrush: Offers comprehensive SERP feature tracking and competitive analysis. SERP features show the percentage of keywords for which an analyzed domain ranks in each SERP feature. Queries that start with question words like “what” or “why” return a paragraph snippet more than 90% of the time. 03. First, click “Keyword Magic Tool” from the Semrush toolbar. If the queried domain ranks for a top story feature: you’ll see a stand-alone blue icon listed in the Positions column. Semrush has the 3 following pricing plans: Pro that costs $119. Under additional settings, you can choose to display your SERP feature icons and any tags for your keywords. Automated keyword grouping:. These are all the keywords for which your domain shows up in the Google knowledge panel. Investigate Changing SERPs in Your Niche. It provides tools for everything digital marketing. Hover over the number in the SF column to see the exact SERP features that were triggered by the keyword. This will allow you to see estimated traffic coming from the find. 3. SEO can be difficult to understand, however software like SEMrush makes it much more manageable for those without search engine optimization understanding. ” Lists are popular among SERP Features, so it could be a good idea to include a list on your page if you want to improve its SEO. Keep track of the newest Semrush features and improvements. Register and take part in educational webinars conducted by the best digital marketing experts. 4. This rank tracker will even detect pages that cause self-competition (Cannibalization report). Semrush is one of the most powerful search engine marketing tools on the market in 2023. The Keyword Magic Tool is the most powerful keyword research tool on Semrush. There are currently 11 apps — from YouTube rank tracking, SEO management, ecommerce keyword research, competitor ad research, instant social media banner. Analyze how competitors’ ownership of SERP features is shifting, and if there are opportunities or threats if others in the market are changing their approach to winning the SERP. SERP Features and AMP. It’s ultimately the Knowledge Graph that will determine whether the knowledge panel in a particular SERP will contain additional links. When we scan a keyword’s SERP, we identify whether or not a shopping ad is present anywhere on the results page. Webinars. SEMrush Position TrackingHình ảnh kết quả trên SERP Features. After you click the icon, a new tab in your browser will open to show you the. If you hover over the bars on the graph, you’ll see how many of the domain’s keywords trigger a certain SERP Features and how many among them link to the analyzed website. 1. First, if you haven’t already, create a new project for position tracking. This is especially true if the keyword includes a modifier like “best ____,” “top ____,” or “____ ideas. 5. On the next screen, enter your domain name and give the project a name. Go to the tool, enter your domain, and click “Set up tracking. In this Semrush review, we’ll evaluate one of the best SEO tools and dive deep into its features, pricing, pros, and cons. Semrush. How Semrush Collects Data about Review SERP Features. By Tarun Gehani / February 1, 2023. SimilarWeb is expensive than Semrush. In the left-hand navigation panel, select Marketing & SEO, then click on SEO Tools. Get essential insights about your niche with in-depth competitor SEO tracking! Start Now. Examples include sitelinks, reviews, images, and videos. You’ll only see the applications feature on a mobile. Plus, it analyzes the top 10 Google performers for your keywords, giving you insights into SERP features and semantic content ideas. Remember, GSC does not. In this guide, I’m going to show you how to use Semrush as an SEO pro and as a marketing tool. Mobile-First Indexing. volume, and CPC. 20 per month with a 7-day trial available. A knowledge panel is a search engine result page (SERP) feature where it displays quick, important information about a topic, brand, or business. The applications SERP feature shows mobile apps relevant to your search. SERP features are any result that is not a traditional organic result. Learn moreAdditionally, SE Ranking has great B2B features. Go ahead and enter the prospect as a Project and run a Site Audit. This feature is found on both mobile and desktop SERPs. Here is the step by step tutorial to use SEMrush’s organic research tool to find and optimize low-hanging fruits. Related searches, also known as “people also search for,” “people search next,” and “refine this search,” are a series of suggested searches related to the original search query. If videos are present on the results page but the queried domain doesn’t have this feature beside its result, its icon will appear gray in the SF column. Filter keywords by broad match, exact match, related, language, phrase match questions, and group. SERP features show you what kind of SERP features the results page displays for this keyword. Register and take part in educational webinars conducted by the best digital marketing experts. Source: Keyword Overview tool All these insights come with a handy. When you refresh the metrics, you’ll see if any SERP Features or top competitors for a keyword have changed since Semrush’s last update. Rich snippets are not exactly the same as SERP features. Keep track of the newest Semrush features and improvements. The recipes SERP feature helps users find food recipes.